Web Marketing
The internet has 'grown up' and you might want to use your website to communicate with your potential and existing clients.
Every medium has a part to play in supporting you in your business. It is certainly not enougfh to build a website and expect it to perform miracles without further input. You need to link print to web and other media and keep in mind to 'stay in touch with your ordiance'. Give valid advice, build the content on the website, your clients will always want to know "what is in it for me".
We create a media plan for you, which will coordinate promotions cross media, i.e.:
- create newsletters online
- send out emails from your website to your database
- run a magazine ad and link it to your website
- distribute brochures that pick up the theme of the website
- make a 12 month advertising plan so you know when to lauch which actiivity and how to budget for it.
To make your job as easy as possible We have a number of automated systems that can work together to turn your business into an effective online business:
- An automated email marketing system for automating client communications - and combined with the News Manager, can create automated email newsletters.
- A full e-commerce system that can be integrated into almost any payment gateway for automated credit card clearance.
- An automated billing system for automatically creating and sending new invoices and updating statements and/or for collecting recurring payments from a credit card.
- The ability to automatically move clients from one security or marketing level to another based on predetermined actions.
- Automated tracking and tracing of all client interaction with your business via your website or via emails.
etc, etc...
With 90% of any dream solution already programmed into our platform, even if your business idea is so unique that it does require customized systems developed, the costs of us adapting our solution to suit your needs will never be as high as what other companies would charge you for the same outcome - and our systems have had years of maturing in a global market to ensure reliability.
However, you may need your online business to simply support an existing offline business. Read on to discover how we can get your online business to interface with your existing offline business.
|